BIG AL'S BRAND IDENTITY

For the Big Al’s Brand Identity redesign, I took the initiative to expand a simple business card font update into a more polished identity system for the parent company and its sister brands. The refreshed stationery and business card design created a cleaner, more cohesive look while maintaining the established Big Al’s brand presence. The project also included supporting brand materials, such as a large promotional floor banner used at events and a Big Al’s Video on Demand business card for the company’s YouTube-focused video marketing team.